You have the idea. You have watched other nurses build the exact thing you keep sketching on the back of a report sheet, and you are still telling yourself you will start it after the next schedule change, after the next certification, after things calm down.

The thing most likely to kill your business is not fear, funding, or finding clients. It is a document you already signed — in a conference room, on your first morning, somewhere between the badge photo and the fire safety video.